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BIR 2024

Atracco Group – the benefits of working together

After a recent interview with Eddie Jonsson, Managing Director of two auto recycling facilities at Atracco Group, Auto Recycling World wanted to find out about the group and the benefits it brings to customers in Sweden. Eddie Jonsson and Thomas Gustafsson, CMO, tells us more.


Atracco Group - the benefits of working together p

What is the Atracco Group, and why and how was it incepted?

Atracco Group is an organization with a number of dismantling facilities. The group was founded in 1969 in Hedemora so that together, more players can offer customers a better experience and bring in more expertise in the area. For example, together we can bring down prices on transport and shipping making it more desirable for customers to choose to deal with one of our dismantling facilities.

What is Atracco Group’s present-day standing?

We are the Nordic region’s leading player in used car parts. We are twelve dismantling facilities in total in Sweden and Norway. We also have car body repair shops and paint shops plus tyre sales. Together, our warehouses contain approximately 1.5 million used spare parts.

Can you describe this relationship you have with insurance companies and what mutual benefits it brings to both parties?

The insurance companies in Sweden are of the opinion that the deal with used spare parts is a win-win situation for all parties. Not least the effect this has on the environment, as it takes 100% less energy to use a used spare part instead of a newly manufactured one. The circular economy goes hand in hand with diligent environmental work.

How do your members work together?

Atracco Group - the benefits of working together f oneAll dismantlers are authorized on different car brands, all to gain expertise among all car brands. Then parts are sold from a common platform. The stock from different facilities may differ slightly from each other; some facilities mainly work towards a more local market, while the larger facilities have modern high-bay warehouses with highly developed technology that make storage and picking efficient. All facilities have high

delivery precision and few stock differences. The time window for being able to sell a used spare part is shrinking as the demands on the newly manufactured spare parts increase, which means that we must be on our toes and perform on a par with the new spare parts trade.

Regarding sustainability and being environmentally conscious, have you seen a change in how customers and consumers approach reusing and recycled vehicle parts?

Yes indeed! Both among B2B and B2C we see an increased demand for recycled parts. Now is the time we must work together to reduce CO2 emissions and this is a good way to do it.

What suggestions do you have for those countries that may not yet have established a network?

Be sure to collaborate and share your knowledge. Dare to ask how others have solved specific problems. Be transparent. And finally, don’t forget to be patient – Rome was not built in a day.

To find out more about Atracco Group visit