Automotive Recyclers Association (ARA) announces update on 2020 Strategic Plan representing a ‘direction that will guide current and future work’.
The Automotive Recyclers Association (ARA) based in Virginia, US announces an update on its 2020 Strategic Plan. The plan which was adopted by the ARA Board of Directors on 16th July 2020 represents a ‘direction that will guide current and future work’.
Scott Robertson, ARA President said:
“2020 has been a game changer,” adding: “During these challenging times and given the unprecedented impact that a global pandemic is having on all businesses and industries, the direction outlined in this Strategic Plan will help ARA continue to move forward. A lot of planning and strategic thought went into this document, designed to promote the professional automotive recyclers and their businesses for many years to come.”
ARA says its Strategic Plan “is grounded in the association’s mission to advance the automotive recycling industry and promote its beneficial effects on society.”
The Strategic Plan identifies four strategic initiatives focusing on:
- Branding
- Non-dues revenue
- Government advocacy, and
- Education/certification/compliance
The ARA states: ‘Each of the four strategic initiatives outlines a series of implementation strategies which describe how ARA plans to commit its resources and goals that represent how progress and future success will be measured.’
Sandy Blalock, ARA Executive Director said:
“This Plan is a representation of ARA as the eyes, ears and voice of the professional automotive recycling industry,” She added: “With the direction and guidance the Strategic Plan provides, and the support of our ARA volunteer leaders and members, I am confident that ARA is well equipped to meet any challenge that comes our way.”
Visit the ARA at www.a-r-a.org
Source: www.collisionrepairmag.com
